Branded Content

Storymakers at large, we help companies find stories worth telling about their brands that are meaningful to consumers, observers and society in general. Then we shape these stories so they can live and grow across all platforms.


Storytellers by heart, but with a clear sense of the business involved, we dedicate the other half of our operation to develop, produce and release feature motion pictures and documentaries. Cool, isn’t it?

Roberto Alcazar, Founder

Roberto is the founder of EO Integration. His career in advertising spans over 18 years, working in Spain, Latin America, and the U.S. for top advertising agencies such as FCB, Saatchi & Saatchi, and Grey Global Group. Over this period of time, Roberto gained considerable experience in directing advertising for a wide range of companies such as Bank One, US Bank, DIAGEO, Panasonic, Kmart, Coors Brewing Co., General Motors, The Home Depot, General Mills, HBO Latino, ACE Hardware, and The Ad Council.
 Recognition for his work include awards such as Clio, Addys, New York Festival, and Advertising Age Creative Award among others.

Setting his eyes beyond traditional advertising, in 2007 Roberto produced and directed his first documentary, CASI 10, featured in more than 25 Film Festivals worldwide.
 In 2008 Roberto completed production of subHysteria, his first feature film as Co-writer, Producer and Executive Producer. In 2009, looking to merge storytelling with his marketing roots, Roberto founded EO as a natural extension to integrate social and digital content. This same year he produced the documentary YASUNI, part of a worldwide multi-platform campaign, which premiered in March of 2013 at the Miami International Film Festival.

In september 2013 he released his second feature “200 Cartas“, a bi-cultural romantic comedy featured in The New York Times as a unique case of brand integration in independent Latino films.